The media is regarded as a main source of information and we rely on them to bring current news about what happens to the Earth. The majority of the population is aware about the Climate change issue due to media reporting across a vast majority of mediums. Within this reporting through we must make a balanced opinion on where the news is sourcing their information from and whether or not it is based on scientific facts or opinionated.
Climate change is widely considered a major global issues that impacts on the everyday life on all people. The issue has divided people on their views points there is the majority of people who accept climate change for what it is and regard it as a growing threat then there are others who are skeptical of climate change and believe it to be false. Journalists have a responsibility to address the public truthfully and report their stories with honesty. However there are a number of professional journalists who choose not to report the scientific evidence on climate change due to their political viewpoint. This is concerning as professional journalists must report on major issues regarding the scientific evidence not their personal standpoint or political views.
Ward addresses this issues in his journal article, he states that one element of the SPJ Code of Ethics urges that reporters should give a voice to the voiceless; official and unofficial sources of information can be equally valid (Ward, 2009). This means that despite some of the media being government controlled it is essential for a democracy that the media report on all stories in a non-bias nature and accept a wide dispersion of scientific theories which are based on evidence not ideologies.
The media today is a major influencing factor especially with the advancement of the web and online news stories therefore it is vital that the media provide the public with the proper information on climate change so that it does not become an increased threat the world.
Jari Lyytimäki (2009) ‘Mulling over the climate debate: Media education on climate change’. Journal of Sustainable Development, vol. 2, no. 3. Gavin, N. (2009) ‘Addressing climate change: a media perspective’, Environmental Politics, vol. 18, no. 5, pp. 765-780.
Ward, B 2009, ‘Journalism ethics and climate change reporting in a period of intense media uncertainty’, Ethics in Science and Environmental Politics, vol. 9, pp. 13-15.